Automotive Posters

This automotive poster series is a collection of retro inspired automotive advertisements created for a visual culture module at university. The project explored the visual language of vintage car advertising through bold typography, limited colour palettes and simplified vector illustration.

Inspired by mid century ish print design and that classic style of automotive branding, the posters reinterpret iconic vehicles using modern layout techniques while maintaining the nostalgic feel of this type of promotional artwork. The work focused on composition and hierarchy to capture the personality and cultural identity of each vehicle brand.